Bat Out Of Hell: How To Get Noticed In The Loud World Of The Media Biz!

 Journalism 1-0-1:

To the newbie's chasing the spotlights in the media world:

A writer-slash-blogger-slash-photographer’s first job is simple: 

To get seen!

Let the truth be known: The suits don’t give a damn about pretty pictures or perfect spelling — they want reach, raw numbers, bodies in the seats, eyes on the page, and readers who keep coming back for another hit of words!

Back in 2019, I rolled into Sunset Station with a camera and a chip on my shoulder. I didn’t just shoot the night — I twisted it, warped it, gave it a look nobody else dared to try back then. (The pic at the top) My little "pop art" experiment didn’t just get noticed; it ricocheted around the world and shoved my words onto the bloggers' roadmap.

Now that my latest blog is pulling in over 125,000 followers who ride with my words. I’m laying my pop‑art phase down gently — letting it fade like the last chord of a midnight set. Cell phones have cameras too. I’ll still snap a few shots to juice up my storytelling, but the real punch now only comes from the words that I write! 

My lesson to all who are pursuing media as a hobby, or as a career.

Find something that gets your work noticed, and run with it like a bat out of Hell 🔥

Word! 🤘

~GE~

The Lone Ranger Ghostwriter Takes Off His Mask: Is Ghostwriting Really Worth It In The End?

Is Ghostwriting Really Worth It In The End?

 In my almost six decades in the media, it wasn’t just being a writer or ghostwriting for other writers; it was a lifelong learning experience. I’ve been fortunate enough to learn the music and entertainment side of the business from some of the best minds worldwide. I stayed invisible for most of that career — a shadow with a typewriter — until 2008, when I punched the time clock for the very last time. From then until today, I’ve been drifting through the rough, unpredictable freelance waters of Las Vegas, still wearing the ghostwriter’s Lone Ranger mask. To about ninety‑nine percent of the people around me, I’m just the old guy who writes about Vegas music, snaps a few photos, and tries not to make too many waves in the local scene. But there’s more to this old guy than meets the eye!

Last month, I decided to try and go clean, calling a ton of the people from my past experiences. Many have already gone to the music scene in the sky, many businesses don’t keep records from back then, and many of the folks I worked with or worked for don’t exist anymore. Guess I’m stuck with all of my learned knowledge and have no place to use it. Or is there?

After I decided to go clean, I took it a step further — I started building a job résumé, something that could put me back in the grind and let me use this head full of knowledge where it works best: right here in the music scene I dig so much.

Turns out me shooting my mouth off about ways to advertise and promote music events — my suggestions about the music biz, and my blog musicentertainmentsports.blogspot.com — has caught a few people’s eyes. The stuff I write about, the ideas I throw out there, the advice I give… it works. And suddenly people are asking: Who is this guy? This guy says the music scene needs fixing, and he’s bold enough to claim he’s the one who can fix it. Is he crazy?

No. I’m the guy with six decades in the biz — the guy who’s been there, done that, and still has the scars and the stories to prove it. A few recent events in my life have changed this old guy, and if you don’t take me seriously, maybe you’ll listen when I finally take the Lone Ranger mask off. I know some will take this post as me shooting my mouth off — ha! — but like I said, a few people have figured the old guy out. And a few have started asking questions about who this old guy really is.

But that’s not the question. The real question is: When is somebody — or someone with a little pull — in the local entertainment scene going to call my “All In” bet that I just might be the old guy who can fix what’s broken around here?

Gary England

Second Runs Second Chances: How Rewrites Multiply The Reach For A Journalist Or A Writer And What They're Writing About

 Since stepping out of the ghostwriter shadows and finally signing my own name (2019),

I’ve been introduced to a little industry magic trick called the "rewrite."

A rewrite happens when another publisher likes your story enough to run it, but not exactly as you wrote it the original time. They may want you to switch up the language, trim or expand the piece, swap in a few new photos, or reshape it to fit their format.

The beauty of it? The writer gets paid again for the same original work, and the people who are written about—musicians, athletes, friends grinding in their lanes- get double or triple the exposure they would’ve gotten from the first run alone.

At the end of the day, rewrites aren’t just a publishing trick—they’re a reminder that nothing in life is locked in its first draft. Stories evolve, writers evolve, and people evolve. I’ve learned that giving a piece a second run can open doors, boost visibility, and breathe new life into something you thought was finished. Maybe that’s the real lesson here: every one of us has a rewrite in us. Tighten a few lines, cut what no longer fits, add what makes you stronger, and step back into the world with a cleaner, sharper version of yourself.

Gary England

Three Events One Writer Three Different Locations: A Night In The Life Of A Las Vegas Entertainment Writer

 Some nights in the entertainment world feel like a test. Others feel like a trap. And then there are the nights when the universe hands you three assignments in three different places at the exact same time — and expects you to deliver like it’s nothing.

Tonight is one of those nights! I've lasted over 58 years in the biz, what's another night, right?

To start off the night. Event #1 - A human‑interest piece about a local musician whose story deserves more than a drive‑by shout-out. This is the heart‑and‑soul kind of coverage, the stuff that reminds me why I write in the first place. It’s personal, emotional, and requires time I absolutely do not have. The night is young!

Event #2 - A rising top-shelf, Vegas band is dropping two albums of new music at a tucked‑away venue just off the Strip — the kind of place where the atmosphere is awesome, and the energy is electric. I'm supposed to grab a few quotes, take a few shots, write info about their new tunes, and relax and soak in the vibe. Nice!

Event #3 - A High-Stakes Interview with a national music Industry heavyweight. Just when I think I’ve found my rhythm, my phone buzzes. It’s the reminder for the big one — the video/phone interview with a major national music‑industry figure. The kind of person who can't wait, doesn’t have time to reschedule, and he asked for me to interview him. That's pretty special!

When you’re an entertainment writer staring down three events, at the same time, in three different places — with no backup, no assistant, and no chance to clone myself — you learn really fast that survival is an art form. But when the deadlines close in and the city starts spinning, who ya going to call? 

Ghost Writer!!

Gary England

The Music Visions Of Mitch Perry

 In Rock guitar circles, Mitch Perry's name commands Respect! Over the course of his career, he’s built a reputation as one of the most versatile and passionate players in the industry, having shared the stage and studio with legends such as The Edgar Winter Group, Lita Ford, MSG, and Cher. His playing combines fire and finesse, blistering when it needs to be yet always rooted in feel and in passion. For years, Mitch Perry has been the go-to guitarist who can elevate any project, regardless of its style or setting.

But there came a point when he wanted more than to stand beside the greats; he wanted to carve out his own lane and create music that fully expressed his vision. That’s when the Mitch Perry Group came to life. Bringing together a powerhouse lineup of seasoned musicians, the band became a vehicle for Mitch to craft the kind of rock music he had always loved: soulful, blues-inspired, guitar-driven, and filled with genuine emotion.

The group’s debut album, Music Box, is the result of that vision. More than just a collection of songs, it’s a statement of identity, an album born from decades of experience, shaped by the chemistry of the band, and recorded with the kind of authenticity that only comes from musicians playing together in the room. The making of Music Box was less about overproduction and more about capturing real energy, and it shows. Every track carries the grit, soul, and passion of artists who live and breathe rock and roll. 

The music visions of Mitch Perry!

Standout Tracks on Music Box

What makes Music Box shine is not just Mitch Perry’s virtuosity on the guitar, but how the entire album blends musicianship with emotion. Each track carries its own personality, and together they paint a complete picture of the Mitch Perry Group’s sound. All songs were written, performed, and produced by Mitch himself.

“Music Box” – The title track is where the band’s chemistry is on full display. It’s layered, dynamic, and perfectly balanced between punchy riffs and melodic passages. This song feels like the heart of the album, a showcase not just of Mitch’s guitar work, but of the Mitch Perry Group as a cohesive unit, playing with both precision and passion. To View "Music Box" Video Teaser  

"Music Box" On Spotify   "Music Box" On Discogs   "Music Box" On SoundCloud

“Wasted Time” – Bluesy, soulful, and heartfelt, “Wasted Time” slows things down and gives the band room to stretch. Mitch’s guitar lines here are as emotional as they are technical, weaving around the vocals in a way that almost feels like a conversation. It’s one of those tracks that sticks with you long after the final note fades. To View "Wasted Time" Video

“Believe” – This song sets the tone with a mix of uplifting energy and raw power. It’s a track that captures Mitch Perry’s ability to write music that’s both melodic and driving. The guitar work here is crisp and soaring, but what really makes it special is the message, one of hope and perseverance, themes that feel especially relevant today. To View "Believe" Video

Other highlights include “Saint Valentine”, with its infectious groove and classic rock swagger, and “In the Morning”, a song that shows the group’s ability to blend softer textures with big, powerful choruses. Tracks like these prove that Music Box isn’t just about great guitar playing; it’s about the songwriting and storytelling that Mitch Perry has brought to the music industry for years!

Altogether, the album feels like a journey, moving from high-energy rockers to introspective ballads, all tied together by the band’s undeniable musicianship. 

{My Take}

Music Box is more than just an album; it’s a statement from Mitch Perry whose artistry has only grown deeper with time. In rock guitar circles, Mitch Perry’s name commands respect, but with the Mitch Perry Group, he proves that great music is about more than virtuosity; it’s about heart, chemistry, and songs that truly connect. For fans who crave authentic, guitar-driven rock with soul, Music Box is a must-listen. Give it a spin, and experience why Mitch Perry and his group are keeping the spirit of timeless rock and roll alive!

Yes, these are the music visions from the incomparable Mitch Perry!

GE - Gary England

Mitch Perry Official Website

About The Mitch Perry Group 

Mitch Perry Facebook

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Mitch Perry Group YouTube Channel